Archive for December, 2015

December 2015 Newsletter: Marketing tips you should take into consideration in 2016

Sunday, December 27th, 2015

Dear friends,

What has happened on our blog lately? Over the last few weeks we have shared some interesting articles regarding marketing issues: using additional services like Roof Engine and much more. Did you miss one? Let yourself be inspired and learn about some techniques that might not have been considered before, but perhaps should be in 2016. You still have some pending questions? We are looking forward to advising you on matters regarding marketing.

How to set your marketing budget

How much should be spent on marketing? A question many business owners are asking themselves. But, how to calculate? What factors should be taken in consideration? And does a large budget automatically mean more marketing success?

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Relationship marketing secrets

To build up a long-term relationship with your customers has become essential in today’s business world. But how do you gain your customer’s trust? Find out why communication and social media are the key to success and what else should be considered for an effective and successful relationship marketing.

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Musts for selecting an email service provider

Compelling content and an eye-catching design are most important for an effective email marketing campaign? True! But, at least as important is the right email service provider! Which features should it provide? How important is the delivery rate? And what about the costs?

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Happy holiday season from Reframe Marketing

Due to the hustle and bustle of the daily routine there is often too little time to say thank you. We would now like to take the opportunity to say a BIG thank you and wish you all a prosperous new year. Wishing you all a happy holiday season and are looking forward to connecting with you in the new year.

Look forward to staying in touch!

Effective presentation and communication skills for sales meetings

Tuesday, December 15th, 2015

Sales meetings are a great opportunity to motivate your team, to give them new ideas and direction. It is a way to keep your team up-to-date and to bind it together. However, too often it is seen as an appointment everyone just wants to get it over with. So what should be considered to turn a sales meeting into an effective and productive event that brings your team forward?


First of all, get clear about your objectives. What challenges has your team faced? Did you want to discuss your sales goals or new tactics? Are there new products you want to introduce? Determine your topics, but make sure not to discuss too many subjects. You cannot handle every point in a single meeting. Consider that too much information won’t stick in mind. That is why regular but short meetings are far more effective than a single annual meeting.


Which leads to the next point. Even with a busy schedule, hold your meetings regularly. This way you are able to handle and react to current topics. Also your sales team will be more focused and interested more in these new services like sales enablement.


Furthermore, keep your talks short but yet informative and catchy to retain your team’s attention. Open questions and real world examples help to involve them and to start a dialog. Give them the possibility to contribute their ideas and respond to their suggestions. The announcement of your meeting topics will help your sales team to prepare and participate actively.


Finally, your communication skills are a key factor for an interesting and informative sales meeting. To catch your audience’s attention and to hold catchy speeches is a matter of practice. Prepare scripts, to feel more confident and never stop practicing and gathering experiences to share. Additionally, your body language is just as important, so pay attention and display a confident appearance and hold eye contact.


Your presentation determines the effectiveness of your sales meeting and influences your sales team. Get the most out of it!