Posts Tagged ‘google’

Cool tool from Google: Public Data Explorer

Friday, April 9th, 2010

Google sure is making research and analysis easier and easier for Marketing Professionals. Less and less time spent on sifting through mountains of data and more time spent on analysis.

Go Google Go!

Here is a link to the cool tool: http://www.google.com/publicdata/home

Expensive Advertising is no Longer Necessary to Create a Successful Brand

Tuesday, March 16th, 2010

Gone are the days when expensive advertising is necessary to build a strong successful brand. With the introduction of the Internet, firms now have less expensive and innovative means of pushing their content out to consumers. Read how Coca Cola and Google went about it differently.

http://www.busmanagement.com/news/newsbuilding-a-successful-brand/