How to set your marketing budget
How much should be spent on marketing? While large enterprises have a larger budget available, small businesses are faced with the challenge of how much they should invest in their marketing. But, how to determine this? Well, there is no benchmark as this depends on various factors. How fast do you want to grow? In […]
Karen is now a contributing writer at Singapore Business Review online magazine
Industries Thriving Nowadays in Singapore is available here: http://sbr.com.sg/economy/commentary/industries-thriving-nowadays-in-singapore If you missed Karenâ€™s first article discussing why Singapore is one of the most competitive countries in the world, it is available here: http://sbr.com.sg/economy/commentary/why-singapore-such-economic-powerhouse Karen welcomes your feedback!